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Stories

The moment,
captured.

What it looks like when strangers show up for one another, in residents' own words, plus a few from the volunteers and ambassadors making it happen.

Margaret, a resident, holding a handmade card
Five stories, one movement

From residents, volunteers & ambassadors.

Got a story to share? hbh@artlyworld.org

Margaret, 89, a resident at Linden Manor, holding a handmade card

"I keep yours on my windowsill. The light comes through the heart you drew."

— Margaret, 89

Margaret has lived at Linden Manor for six years. Her daughter visits twice a year, and flights from Phoenix aren’t easy. For most of those six years, her mailbox stayed empty between birthdays.

Then a batch of HBH cards arrived in March. One had a paper heart cut out of the front, held to the card by a single piece of tape. She has kept it on her windowsill ever since. “When the morning light comes through,” she told the activities director, “I can see the shape of someone thinking of me.”

Pam, a teacher, with her students making cards at a Brooklyn school chapter

"My eighth-graders started fighting over who got to write the longest one."

— Pam, teacher

“I expected the kids to be polite about it. Twenty minutes, a few cards, on to the next thing. Instead, by week three, they were fighting over who got to write the longest one. One kid drew a comic strip across three cards in a row, with characters running between panels. We had to mail it as a triptych.”

The chapter has now sent over 840 cards. Maya’s class started a small lending library of card supplies, so kids could practice between Friday sessions. “It’s the only homework none of them complain about.”

JJ, an activities director at Willow Court in Austin, during mail call

"Mail call used to be the saddest hour of the week. Now it's a party."

— JJ, RN

“For the residents who don’t get visitors, mail call used to be the saddest hour of the week. They’d come down hoping, and leave with their hands empty. We stopped announcing it over the speakers because it felt cruel.”

“Now we announce it again, and it’s a party. Mrs. Henley brings her reading glasses. Mr. Lee saves his snack so he can sit at the table and open his card slowly. Twice last month a card made someone cry, the good kind. Twice in one month. We hadn’t seen that in years.”

The McCarren team at Notion, Austin, at an HBH card-making session

"Engagement scores went up. Cynicism scores went down."

— The McCarren team

“We replaced one all-hands a quarter with an HBH session, and we will never go back. It’s the only company-wide activity we host where 100% of the people in the room actually want to be there.”

“The follow-up email from HBH a few weeks later, with photos of the cards being delivered, is the most-forwarded email of the year. Our exec team now uses it in onboarding decks.”

Helen, a mail-in cardmaker in Portland, making bird-illustrated cards at home

"I wasn't sure anyone would care about mine. Then the thank-you postcard came back."

— Helen L.

Helen mailed in twelve cards her first month, quietly skeptical anyone would care. She drew a small bird on the front of each one. Inside, she wrote about her own grandmother, who had passed in 2019.

Three weeks later, a postcard arrived in her own mailbox: a thank-you note from a resident at Cedar Ridge who had received one of the bird cards. “I have one on my mirror now,” it said. “Your grandmother sounds wonderful.”

Helen now mails a batch every month. She uses the same bird drawing every time.

The pattern, in numbers

92% of residents say a single card
made them feel seen.

Twelve facility surveys, 2025, across nursing homes, memory care units, and long-term care.

Add your story to the next batch

Twenty minutes.
One handmade card.
Someone's whole week, made.

Make a card See the photo archive
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